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Sponsorships for Cultural Events Grow

Cultural Sponsorships continue to grow and flourish throughout the art world. Adjoa Wiredu takes a look at the main players that sponsor cultural events and enable them to happen. Large-scale global events, like the Olympic Games in London this year, are a direct result of sponsorship. Funds from multinational companies made it possible for dreams to come true. The art world looks to this premise and grabs hold of the opportunities sponsorship offers. A recent...

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