Rock Icons of the ’70s Captured at Sworders Auction

Original photographs of Mick Jagger, David Bowie, Robert Plant and Elton John performing in their pomp come for sale at Sworders next month. The Design sale on July 14th includes a cache of prints taken by music photographer Ed Finnell at legendary gigs held in Los Angeles in the 1970s.

(Top of page – Ed Finnell (American, b.1956) ‘Mick Jagger – The Rolling Stones, Tour of The Americas’ Los Angeles Forum, 13 July 1975 gelatin silver print. Estimate: £200 – £300)

Born in LA in 1956, Ed Finnell became interested in photography at the age of 10 or 11 years old, his subject matter turning to rock-and-roll in the late 1960s. He attended his first concerts in 1972, and thereafter shot every major band that came through his city.

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Sworders Ed Finnell The Who
Ed Finnell, ‘Pete Townsend, Roger Daltrey, Keith Moon & John Entwistle – The Who, Quadrophenia Tour’ Los Angeles Forum, 23 November. Estimate: £200 – £300

At the Pirate Sound Rehearsal Space in Hollywood, he met many performers, some of them choosing to use his work in promotional materials or hiring him for official tour shoots. In addition to publication in countless books, magazines and tour programs, Finnell’s photographs have appeared on four Rolling Stones album covers.

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Signed limited edition prints of photos taken during The Who’s Quadrophenia Tour, Elton John’s Goodbye Yellow Brick Road Tour and Rod Stewart and The Faces’ Ooh La La Tour are included in the sale. Each are guided at around £200-300 each.

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David Bowie, the subject of some of Finnell’s most iconic shots, was the photographer’s favourite, his stage sets always proving “photographer lighting friendly”. The sale includes some of his most iconic images of Bowie, including Bowie as The Thin White Duke from the Station to Station tour (Los Angeles Forum, February 9, 1976), guided at £250-350, and Bowie as Ziggy Stardust during the eponymous tour (Long Beach Arena, March 10, 1973) at £200-300.

Sworderes Ed Finnell Led Zep
Ed Finnell, ‘Jimmy Page – Led Zeppelin, Physical Graffiti Tour’ Los Angeles Forum, 25 March 1975, gelatin silver print. Estimate: £200 – £300

Led Zeppelin sets were always more challenging as “the lighting was terrible – dark and evil.” Nonetheless he took some epoch-defining images of Jimmy Page and Robert Plant including those from the Physical Graffiti Tour (March 27, 1975).

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In the last 49 years Finnell estimates he has amassed close to 200,000 concert negatives. He still prints his photographs, typically gelatine silver prints, in the old fashioned way in a dark room using the original negatives.
Although he has sold his prints through galleries in Europe and the US, this is his first time his work is available at auction in the UK. “I like auctions” he says. “I am an old hippie. People can buy direct from an auction house with less fees than if buying from a gallery. Gallery overheads are too high”.

Sworderes Ed Finnell Elton John
Ed Finnell, ‘Elton John – Goodbye Yellow Brick Road Tour, 1974’, numbered 15/50 – Estimate: £200-300

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